|Great Ideas in Miami|
The ERA Europe team is in Miami for the Great Ideas Summit. We've got a booth in the exhibition where we'll be promoting the ERA Europe HomeShopping Conference and Expo, which takes place in Rome on 23-25 June. Come and check us out if you're here.
The Great Ideas Summit is a packed show.
We particularly liked the look of the education panel discussions, with discussions on subjects such as 10 Profound Marketing Secrets That Produce Big Profits, Which Came First – Retail or DRTV in Seeking the Golden Egg? - a comparision of major players in the industry, The Road to Retail – A Superhighway with Many Exits, which covers various ways of increasing return on investment. There's also an interesting session entitled Positive Reputation = Revenue: Increasing Your Online Market Share, which looks at how DRTV marketers and service providers cannavigate their online market share.